Strategic clarity, every week
Weekly marketing clarity for executives who want smarter growth, sharper decisions, and more confident leadership.
- Make better decisions.
- Focus where momentum lives.
- Lead growth without the chaos
Get Smarter About Growth
What you’ll get each week
Each Edition Delivers:
One powerful shift
To improve positioning, demand, or revenue
One practical play
You can use the same week
One proof point
Or example showing how it works
One powerful shift
To improve positioning, demand, or revenue
One practical play
You can use the
same week
One proof point
Or example showing
how it works
Who it’s for
Leaders who own growth:
Founders
CEOs
CMOs
Heads of Marketing
Strategic Operators
Consultants
If your decisions shape demand and revenue, this is built for you.
- I value strategy over business.
- I choose clarity over chaos.
Who We Are
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Potential Lead Calculator
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Case Studies
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Pricing
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Here are some of the benefits that you will gain when you outsource lead generation services to Leadgenz team:
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Why listen to SpruceSumo?
Led by Juliana Walckoff, Fractional CMO and strategic partner to founders and executives across Canada and the U.S., with nearly 20 years of experience helping million- to billion-dollar companies solve their toughest growth problems.
How We Generate Leads
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1. Find Prospects
2. Write Messages
3. Execute
4. Close Deals
Leadgenz Clients Tell The Story
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Hiring Leadgenz was a great decision for us.
John William
Hiring Leadgenz was a great decision for us.
John William
Hiring Leadgenz was a great decision for us.
John William
Spruce Growth Brief
-
Weekly marketing clarity for executives
who want smarter growth. - Make better decisions.
- Lead growth without the chaos.
- Focus where momentum lives.
Each Edition Delivers:
One powerful shift
To improve positioning, demand, or revenue
One practical play
You can use the same week
One proof point
Or example showing how it works
Leaders who own growth:
Our insights and strategies are designed for the visionaries driving real business impact. Whether you’re scaling a startup or optimizing an established brand, our content helps you make smarter, faster growth decisions
Founders
Founders are the visionaries who set the direction for their business. They focus on refining their business model, attracting early traction, and leading with clarity. Every decision impacts growth, making strategy and execution equally critical. SpruceSumo helps founders prioritize what drives sustainable success.
CEOs
CEOs oversee the full business landscape, balancing strategy, operations, and innovation. They are responsible for driving measurable growth while managing risk and long-term vision. Our insights provide CEOs with frameworks to make confident, data-driven decisions. We help them align teams and scale efficiently.
CMOs
CMOs are responsible for shaping the brand and driving marketing performance. They focus on building systems, optimizing campaigns, and generating measurable ROI. SpruceSumo equips CMOs with actionable strategies and frameworks to scale marketing impact. Every insight helps them lead with clarity and effectiveness.
Heads of Marketing
Heads of Marketing manage teams and implement strategies to achieve business goals. They focus on execution, performance optimization, and aligning marketing with company objectives. SpruceSumo provides guidance to streamline operations and improve campaign results. We help them transform strategy into measurable outcomes.
Strategic Operators
Strategic Operators oversee complex processes, ensuring every function drives growth efficiently. They translate vision into actionable plans and optimize execution across teams. SpruceSumo helps them identify leverage points and implement scalable solutions. Our content supports operators in driving measurable impact.
Consultants
Consultants advise clients on strategy, growth, and operations. They need insights that are practical, actionable, and tailored to unique business challenges. SpruceSumo equips consultants with frameworks and data-driven strategies to deliver real results. We help them guide clients confidently and effectively.
Leaders who own growth:
- Founders
- CEOs
- CMOs
- Heads of Marketing
- Strategic Operators
- Consultants
If your decisions shape demand and revenue, this is built for you.
- I value strategy over busyness.
- I choose clarity over chaos.
Why listen to SpruceSumo?
Led by Juliana Walckoff, Fractional CMO and strategic partner to founders and executives across Canada and the U.S., with nearly 20 years of experience helping million- to billion-dollar companies solve their toughest growth problems.
At SpruceSumo, you’re not just getting marketing advice — you’re getting perspective grounded in real-world experience. Juliana blends the strategic insight of a Fractional CMO with the practical know-how of a hands-on operator. Her approach is data-informed, execution-focused, and tailored to the unique challenges of growth-stage businesses. Whether you’re refining your brand positioning, scaling acquisition channels, or aligning your team around measurable outcomes, SpruceSumo helps you cut through the noise and focus on what truly drives sustainable growth.
TESTIMONIALS
Some of our Clients, Then and Now
Frequent Asked Questions
Are you really that special?
Yes, we are. We bring almost 20 years of experience helping businesses grow online, from small shops on Main Street to billion-dollar brands. That range matters: we know what scrappy founders need to get campaigns shipped, and we know how to build systems that scale at enterprise level.
How do I know which tier is right for me?
Our Done-for-You Campaigns tier is best for solopreneurs or small businesses under $1M in revenue who need one strong campaign shipped each month without managing freelancers or tools. The Multi-Channel Growth System fits growing companies in the $1–10M range that are ready to scale beyond scattered marketing and want every channel managed under one integrated system. For high-potential or venture-backed companies above $10M, the Equity Growth Partner tier offers a true partnership, where we embed deeply with your leadership team and align incentives through equity.
Does SpruceSumo offer a Money-Back Guarantee?
We stand by our services with a 14-days guarantee. If you’re not satisfied with our work in the first 14 calendar days, we’ll give you a full refund—no questions asked. This way, you can feel confident in choosing SpruceSumo without any risk.