SpruceSumo Insights
In-house insights and fresh perspectives on marketing and AI, crafted to fuel your business growth and spark innovation.

The Era of B2AI Is Coming… Are You Ready to Market to Non-Human Intelligence?
What happens when the first interaction your brand has… isn’t with a person at all? Welcome to the rise of B2AI: Business-to-Artificial Intelligence.

Turn Product Photos into Lifestyle Images with AI — Instantly!
If you’re a business owner or solopreneur, you already know the struggle: creating professional-looking lifestyle photos for your products can be time-consuming and expensive. We’re

Napkin AI: A Practical Tool for Visual Storytelling
In digital communication, visuals play an essential role in making content engaging and accessible. Napkin AI is a tool designed to streamline the process of

POE: A Powerful Aggregator for Chatbots
Poe is reshaping the way businesses and creators approach artificial intelligence. It stands as a robust aggregator, consolidating a variety of chatbot services into one

NotebookLM: The AI Tool to Supercharge Your Business Growth
As a business owner, staying competitive often comes down to making smart decisions faster. That’s where Google’s NotebookLM steps in. Designed to help entrepreneurs move

The Originality of Originality.ai: A Marketer’s Perspective
In today’s digital landscape, where content is generated at an astonishing pace, distinguishing genuine human-crafted ideas from AI-assisted writing has become an essential part of

The Rise of AI Personas: What It Means for the Future of Marketing
In a world where marketing is increasingly data-driven, artificial intelligence (AI) is breaking new boundaries—and the latest breakthrough is nothing short of astonishing. Imagine an

Is AI Copywriting Really Any Different from Hiring a Ghostwriter?
Have you ever wondered if using AI to write content is truly different from hiring a ghostwriter? It’s an interesting question, one that’s worth digging

How AI Voice Generators Can Help You Save Time & Money
These days, you’ve probably come across the term “AI voice generator” at least once. It’s that nifty tool that takes the words you write and